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Skittles Showcases Tiny Treats And Renovated Micro-Apartment

world-cuisines

By Samuel B.

- May 5, 2024

Unveiling its "smallest" innovation yet, Skittles has delighted fans with Skittles Littles, a miniaturized version of the classic candy designed to be easier to consume. The brand's Marketing Director, Ro Cheng assured the candy lovers that the release of Skittles Littles not only enhances their range but also offers more opportunities for consumers to enjoy and create memorable experiences. He expressed his excitement for fans to savor this bite-sized fun and "Taste the Rainbow" in a unique and refreshing way.

In a twist, the roll out of these small-sized candies has come paired with a unique offer: the chance to inhabit an equally small, but stunning micro-apartment in New York City, inspired by Skittles Littles. With the rent covered by Skittles for an entire year, one particularly fortunate fan is in for a treat.

As a nod to the latest candy, Skittles teamed up with renowned interior decorator, Dani Klarić, who is known for her maximalist style. The partnership saw a micro-apartment in New York City transformed into an enchanting, colorfully brilliant haven. Klarić expressed her delight in bringing to life the tiny dwelling, saying it felt like a little sanctuary with its vibrant hues and eclectic decor. She pointed out the example of the Skittles Littles Living apartment as proof that living in a small space does not restrict one from thinking big style-wise.

Armed with a mighty style despite its modest size of 353 square feet, the apartment is nestled in Manhattan’s debut micro-unit building, Carmel Place. The new resident will discover delightful bathroom features like polka-dotted floors and charming cloud wallpaper, paired with an arresting shower curtain. The high-style design carries through the house reaching the kitchen with its spectrum-inspired cupboards set against restrained granite countertops. Residents can enjoy their downtime in a living room graced with a vibrant green entertainment center and a luxuriously deep purple sofa, all the while surrounded by a bounty of Skittles-themed décor.

While the apartment may measure small, Skittles states that its aesthetic and functionality punch far above its size, with intelligent use made of every corner. Want to ditch your mundane, undeniably less vibrant, dwelling for this vibrant one? The competition runs until Tuesday, May 21, at which point one lucky participant will win the chance to move into the Skittles-altered accommodation for an entire year. Potential entrants, however, are advised to keep their candy jars filled for unexpected visitors.