Kellanova unveiled its partnership with the Golden West Food Group on Thursday with the exciting news of a new line of desserts, drawing inspiration from popular breakfast brands Eggo and Rice Krispies Treats.

Josh Solovy, the president of Golden West Food Group, expressed his enthusiasm stating, "We’re thrilled to work in tandem with Kellanova and their highly recognized Eggo and Rice Krispies Treats brands. This partnership will create innovative and quality products that blend the best of both worlds. Our focus remains on developing convenient and delightful offerings, while continuously growing and catering to the dynamic needs of consumers."

The dessert line will be offered in both ice cream packaging and sandwich forms, sure to please all dessert lovers. Moreover, the opportunity to indulge their palette at any given time in the day has now been extended to customers.

An array of 10 distinct flavors inspired by Eggo and Rice Krispies Treats has been launched. In the Eggo section, fans can indulge in Buttery Maple Ice Cream, Chocolatey Chip Ice Cream, Blueberry Ice Cream, or the same flavors in ice cream sandwich form, each sandwiched between a pair of brown butter waffle cookies.

Ice cream lovers can also look forward to the Rice Krispies Treats in pints or sandwich style, which include flavors such as Original Ice Cream, Strawberry Ice Cream, and Triple Chocolate Ice Cream. Each Rice Krispies Treats Ice Cream Sandwich consists of two crispy marshmallow squares that enhance the flavor experience.

David Lee, the senior director of global licensing and cultural marketing at Kellanova highlighted the novelty of these frozen treats, saying, "The creation of these novel ice cream pints and frozen snacks not only embody the cherished flavors and textures of Eggo and Rice Krispies Treats but also reflect their playful and enduring brand essence. This launch presents enthusiasts of these renowned brands a refreshing new way to experience their favorite flavors.”

In the weeks ahead, these desserts can be discovered in the frozen aisles of Kroger, Albertson’s, and Walmart stores, so be sure to keep an eye out for these newcomers!