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Heinz Collaborates with Morley's for an Explosive New Chicken Sauce

restaurants

By Lily S.

- May 9, 2024

Heinz, the famous ketchup brand, is offering another exciting partnership to the community. Following closely on the heels with Mattel, where they introduced 'Barbiecue Sauce', a delicate blend of vegan mayo and barbecue sauce in celebration of Barbie's 65th birthday, Heinz now throws a spicy curveball.

In a public announcement on Monday, Heinz released news of its association with Morley’s, a popular London-based chicken shop. The result of this fresh collaboration is a new one-of-a-kind product, the 'Heinz x Morley’s Fried Chicken Sauce'. According to the issued press release, this unique sauce concocted with tomatoes, paprika, onions, and chili, boasts a robust flavor profile that is both sweet and spicy providing an ideal complement for fried chicken or virtually any dish you wish to enhance.

Shan Selvendran, co-owner of Morley’s, couldn't contain his exhilaration and he recalled the wild reaction when the sauce was initially introduced in Morley’s London chicken shops around 2023. Selvendran said, “The response was mind-blowing! We were aware of our fan base but never imagined the frenzy with the sauces going missing and inundated with queries about where the sauce could be purchased. It's thrilling to collaborate with Heinz and deliver to our eager fans. It will be a surreal experience seeing our family name in supermarkets nationwide!”

Echoing Selvendran's sentiments, Thiago Rapp, who oversees sauces at Heinz, spoke about the amazing addition, saying, “The Heinz x Morley’s Fried Chicken Sauce is nothing less than a fireworks of flavors! It's sweet and spicy, and designed to elevate your meal to new horizons. Given that fried chicken is a beloved dish in Britain, even more than fish and chips, it was logical to develop a sauce that leverages our knack for creating the most loved sauces and the cult-following of Morley’s. This sauce can intensify the flavor of any dish, making it a real game-changer whether you are a fried chicken enthusiast or simply enjoy good food.”

The sauce is currently accessible in major UK retail stores for only £3.39, which is equivalent to about $4.25. While it is not yet available in the U.S., lovers of the delectable condiment might just want to book a trip to London to relish their cravings for fried chicken. Or just drizzle it over some fish and chips, just for the sheer joy of it.