An exciting component in the universe of cocktail creation, crème de violette, is most well-known for its prominent role in the iconic Aviation drink. Yet, its applications extend much further, says bar manager from Holy Water in West Hollywood, Cameron Dodge-White. "With gin-based drinks, like the Last Word or Gimlets, you can switch out the Luxardo for violette, lending a blossom-inspired splash and minimizing unwanted sweetness", explains Dodge-White. Consequently, this adjustment can add a faint violet shade to the classic drinks.

The enchantment of crème de violette lies in its transformative abilities. Subtle additions can drastically impact the scent, taste, and aesthetic of a cocktail. The trick lies in not overdoing it - an excessive amount can lead to an overpoweringly floral concoction.

This violet liqueur’s history, as Giffard, one of the staple brands, suggests traces back to the 1800s. This era saw the widespread use of violet in everything from sweets to syrups. As a result, making a leap to the beverage industry was inevitable.

With the increasing popularity, it’s unsurprising that a plethora of brands offer their take on crème de violette. Giffard's version delicately measures at 16% ABV, while Rothman & Winter comes in stronger at 20% ABV. Tempus Fugit Liqueur de Violettes and The Bitter Truth offer a similar strength, each at 22% ABV. Equally, crème de violette from Golden Moon packs a 30% ABV punch. Therefore, relating the strength and sweetness of the brand with the amount used in cocktails is vital.

Meanwhile, Crème Yvette, a unique brand in the liqueur scene, unfolds a different palette by introducing four types of berries. Dodge-White points to "nuances of honeycomb and candied orange, absent in the regular violette," credits to the berry infusion.

Crème de violette has enjoyed a resurgence largely due to the re-popularization of the Aviation, a pre-Prohibition cocktail. It entered the mainstream mixer market as Aviations started appearing in bar menus across the country in the mid-2000s.

There are other ways to incorporate this magical ingredient. It can be a mainstay in a Blue Moon cocktail or a flavor boost to a French 75. However, caution must be taken not to overuse crème de violette lest it overwhelms your drink with its strong, floral characteristic. A little goes a long way with this aromatic elixir.