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Deciphering French Wine Labels: A Guide

drinks

By Jackson C.

- May 28, 2024

France prides itself on producing some of the most notable wines worldwide, each exhibiting a unique array of styles. The different terrains in its eleven main wine regions, stretching from the lush Languedoc in the south up to the sparkling Champagne region in the north, have resulted in varied wine production laws, formulated over centuries. Consequently, French wine labels, intended to share information on the wine's nature and origin, may appear to be a perplexing collection of terms and symbols.

A majority of French wine laws apply to bottles marked Vin de France (VDF). These wines, also referred to as table wines, may use any variety of grapes from any part of France. However, past this basic tier, label requirements can alter, not only between regions but also across smaller appelations. The regulations range from specificities around bottle shapes to the variety of grapes that may be used.

To ensure you purchase the wine you love, understanding the ‘language of wine’ is a must. Let’s embark on the journey of decoding a French wine label. Above the label, the producer's name is usually featured next to a unique crest or drawing. In Bordeaux, illustrations of châteaux are usual. In our example, the producer, Edouard Delaunay's name appears under their crest. A producer might range from a solo wine maker to a larger brand encompassing multiple wine makers, or even a brand that purchases wine and re-bottles it under their label.

"Mis en bouteille à L'Étang-Vergy per Edouard Delaunay" is noted in fine print on this wine’s rear label. This suggests that Delaunay manufactured and bottled the wine, in lieu of buying it from another producer and putting their label on it. The wine was bottled in Nuits-Saint-Georges, a borough in the Côtes de Nuits.

Prominent French wines are often crafted from grapes of a single vineyard or selected parcels from multiple vineyards – akin to the make and model of a car. Using our earlier example, consider the producer, Edouard Delaunay as the car make (say, Jeep) and Les Rouards - the vineyard that supplied the wine's grapes as the model (let’s say a Wrangler).

In Burgundy, being highly dependent on terroir, wines are labeled according to the lieu-dit or "location said," rather than the producer. This refers to the specific plot of land where the grapes are grown, influencing the wine's character significantly. Consequently, Burgundy wine ratings are based on the land, not the winemaker. These wines are broadly categorized into four levels of quality, ranging from the basic regional wines up to grand cru, the highest rated class.

In our wine's instance, the label mentions the subregion as Hautes-Côtes de Nuits - a village in the larger appeallation, Côtes de Nuits. The label additionally bears an Appellation d’Origine Contrôlé (AOC) stamp, indicating it has been produced within a certain demarcated zone. This preserve is intended to assure quality for place-specific goods like wine, butter, or cheese.

Once a wine is produced internationally, it is imported into the U.S. to be sold. Some, like ours from Delaunay, don’t list the importer. However, many do emboss it on the wine’s rear label. Much like record labels, many importers focus on wines from specific countries or styles, aiding in discovering new wines that may still suit your palette.

The vintage of the wine, or the year when the grapes were harvested, may be found in various places on the label. Aging requirements vary from region to region, meaning a newly released wine's vintage may be earlier than the current year.

An unavoidable element on every French wine label is the wine's alcohol content. In general, wines with 14% or less alcohol can list a figure that’s within 1.5% of the actual content, provided it stays below 14%. Therefore, a wine listed with a 12% alcohol volume could be as high as 13.5% ABV.